More than 100 years ago, W.K. Kellogg founded the company through his belief in nutrition and dedication to well-being.
Motivated by a passion for people, quality and innovation, he created the first-ever breakfast cereal and then shaped an entire industry. Kellogg soon became a household name; his signature, a trusted mark.
At Kellogg, they’re always trying to look for ways to brighten your future, from better-for-you ingredients to labels that encourage a healthier tomorrow. That’s why they’re on a constant journey to improve the nutrition of our foods — without forgetting the things that you love most about us: taste and goodness.